Pat Tenore is the co-founder of RVCA along with former pro surfer Conan Hayes. After the recent sell of Boardriders which included Quiksilver, RVCA, Roxy, VonZipper, DC, Element Skateboards and more Pat has now starting his own brand called TENORE. After a simple trademark search identifications include; fragrances, eyewear, wetsuits, jewelry, kimonos, clothing, boxing gloves and more. According to a post on riders including big wave icon Billy Kemper, Noah Beschen (son of San Clemente legend Shane Beschen), Makai McNamara (son of Pipeline hellman Liam McNamara) and Kala Grace. So knowing what we know of Pat it's safe to say if your into Jiu Jitsu and surfing then TENORE might be the perfect fit for you! We have to ask will you bring on board Alex Knost?

Billy Kemper interview while rocking the TENORE trucker hat on the North Shore of Oahu

NNotice Billy Kempers boardshorts at the Eddie Aikau ceremony held at Waimea Bay

Time will tell if Alex Knost get's the invite

December 10, 2023 — Jack English