SEA OF SEVEN - BY JACK ENGLISH
SEA OF SEVEN is an independently owned and operated clothing brand rooted in North County San Diego, California—a place where saltwater mornings blend into dusty motocross afternoons, and creativity is shaped by the rhythm of waves and engines alike. Born from a lifetime spent documenting surf culture and action sports around the world, SEA OF SEVEN is more than apparel. It is a visual expression of movement, heritage, family, and the pursuit of freedom.
Founded by professional photographer Jack English and co-owned with his daughter Eden, SEA OF SEVEN is built on authenticity. It represents generations connected by creativity and the ocean, by travel and storytelling, by hard work and passion. What began as a career behind the lens evolved naturally into a clothing line that carries the same visual impact and emotional depth as Jack’s photography. Every piece reflects the places he has traveled, the athletes he has worked with, and the culture he has immersed himself in for decades.
Based in North County San Diego—a global epicenter of surf and action sports—SEA OF SEVEN draws daily inspiration from its surroundings. The coastline, the desert landscapes, the vintage moto tracks, the golden light of Southern California evenings—all of it finds its way into the brand’s identity. There is grit and polish, nostalgia and modern edge, minimalism and statement. It’s a little bit motocross, a little bit surf, and a whole lot of photography.
SEA OF SEVEN offers a full range of apparel for men, women, boys, girls, and toddlers. The brand is intentionally inclusive, built for families who share a lifestyle connected to the outdoors, creativity, and movement. The collection includes short sleeve tees, long sleeve tees, hoodies, tank tops, fitness wear, fleece, sweaters, beanies, trucker hats, headwear, stickers, patches, and accessories—with more always in development. Each category is designed with versatility in mind. These are pieces meant to be worn at the beach, on a road trip, at the track, in the gym, or layered for everyday life.
The brand’s color palette is intentional and timeless. Core offerings include black, white, vintage white, and mustard—tones that echo classic surf culture, sun-faded moto graphics, and heritage Americana. These colors serve as the foundation for bold photographic prints and clean graphic statements. Rather than chasing trends, SEA OF SEVEN focuses on enduring style. The aesthetic is modern but rooted in the past, influenced by vintage race jerseys, old surf posters, film photography, and the tactile imperfections that make things feel real.
Photography sits at the heart of SEA OF SEVEN. Jack English’s history as a professional photographer spans more than two decades and includes travel to over 23 countries. From remote reef breaks to world tour events, from editorial shoots to brand campaigns, his work has captured some of the most iconic figures in surfing and action sports. That global experience informs every design. Many graphics are born directly from his original imagery—moments frozen in time and reinterpreted as wearable art.
Throughout his career, Jack has worked alongside surfing legends including Kelly Slater, Andy Irons, Tom Curren, Taj Burrow, Luke Egan, Mick Fanning, Dane Reynolds, Peter Mel, John John Florence, and Kolohe Andino. His lens has documented defining eras of professional surfing, from gritty early morning sessions to championship podiums. These relationships were built not just on assignments, but on trust and shared experience. That authenticity carries into SEA OF SEVEN, giving the brand credibility and depth that cannot be manufactured.
In addition to working with world-class athletes, Jack has collaborated with many of the most respected brands in surf, sport, and lifestyle culture. His portfolio includes work with Billabong, Hurley, Quiksilver, Roxy, Nike, Fox, Fasthouse, Oakley, O’Neill, Rip Curl, Reef, Nixon, RVCA, Outerknown, Etnies, DC Shoes, DVS, and more. He has also partnered with major global companies such as Target, Red Bull, Monster Energy, Surfline, Amazon, Kodak, and Canon. These collaborations shaped his understanding of branding, storytelling, product design, and market presence—knowledge that now fuels SEA OF SEVEN.
But SEA OF SEVEN is not a corporate extension of that world. It is personal. It is family-driven. It is grassroots at its core.
Co-owning the brand with his daughter Eden gives SEA OF SEVEN a multigenerational heartbeat. It bridges the past and the future. While Jack brings decades of experience and global perspective, Eden represents the next wave—fresh ideas, evolving culture, and a modern lens on creativity. Together, they shape a brand that honors heritage while staying forward-thinking.
The motocross influence woven into SEA OF SEVEN reflects another lifelong passion. Vintage moto culture—with its raw style, bold typography, and fearless individuality—naturally complements the surf aesthetic. There is crossover in the spirit of both worlds: independence, risk-taking, freedom, and a strong sense of community. From old-school race graphics to sun-faded pits at events like Day in the Dirt, the influence shows up in subtle details and bold statements alike.
SEA OF SEVEN pieces are designed to feel lived in. Soft-hand fabrics, comfortable fits, and durable construction are prioritized so that each item becomes part of everyday life. Whether it’s a hoodie thrown on after a cold surf session, a tee worn under the sun at the track, or a beanie pulled tight on an early morning coffee run, the clothing is made to move with you.
Stickers and patches extend the brand beyond apparel, allowing customers to place the SEA OF SEVEN mark on boards, bikes, helmets, coolers, laptops, and travel cases. These small details reinforce the brand’s identity as something experiential—not just worn, but lived.
At its core, SEA OF SEVEN represents storytelling. The name itself evokes depth and movement, referencing both the ocean and the idea of exploration. The “seven” can symbolize continents traveled, seas crossed, or the layered dimensions of creativity. It carries mystery and meaning, inviting interpretation while remaining grounded in coastal culture.
Operating out of North County San Diego keeps the brand closely connected to its roots. This region has long been a breeding ground for influential surf brands and creative pioneers. Yet SEA OF SEVEN maintains its independence, choosing a path defined by originality rather than imitation. Every design begins with intention. Every release reflects lived experience rather than manufactured trends.
As the brand continues to grow, its mission remains clear: create authentic, high-quality apparel inspired by surf, motocross, travel, and photography. Honor the past. Inspire the future. Keep it family-driven. Keep it real.
SEA OF SEVEN is for those who wake before sunrise. For those who chase swell charts and dust trails. For those who appreciate film grain and vintage engines. For families who share beach days and road trips. For creatives who see the world as something to capture, reinterpret, and wear.
From global travels across 23 countries to the everyday rhythm of life in Southern California, SEA OF SEVEN embodies a journey still unfolding. It stands at the intersection of art and action, heritage and progression, father and daughter. It is built on decades of experience and designed for generations to come.
SEA OF SEVEN isn’t just apparel. It’s a lifestyle shaped by saltwater, soil, and shutter clicks—a brand that carries the energy of the ocean, the soul of vintage motocross, and the unmistakable perspective of a life lived behind the lens.
