I always enjoy seeing new brands that are more on a beer budget (like us at Sea Of Seven) rather than a brand that's just using daddy's money. The two brands we're checking out today are RHEIN and LOSIDE - two completely different clothing brands that are on the move from Oceanside California. As always please support local first!

RHEIN

Rhein is a very fresh and new brand owned and operated by Chase Felong. Based on Rheins website it's going for a Southern California surf and skate vibe. Short and long sleeve tees and hats consist of colors ranging from green, blue, purple, white and black. Prices range from $20-30. I am a little illiterate so I don't know if its pronounced "rain" or "rine" and I suggest having your contact information (not a good business practice where the customer can't call you).

LoSide

Next up the complete opposite of Rhein is LoSide clothing. I have seen this brand around for a few years now and I believe its ran by a man and woman couple. If you like things black, dark and on the fast side then this might be for you. Prices start at around $5 for things like stickers, drink holders (koozie), $15 for socks, hats in the $25 range and tees and hoodies up to $50. Again same goes with LoSide you should have somewhere the customer can contact you.

June 07, 2025 — Jack English
Tags: loside rhein